OVERVIEW
This project consisted of the conception and branding of an accessory product of choice. I not only was tasked with creating the packaging of the product, but I also created a mechanical dieline and technical pack.
PROCESS
The idea for my accessory brand is an outdoorsy sunglass company with a vintage-inspired feel. Atlantics are quality-made and are perfect for outdoor activities. I illustrated everything seen on the packaging design and experimented with the colors.
