BON

OVERVIEW

This project consisted of finding a dollar store product and giving it a “glow-up”. The aim is to elevate the existing product and raise shelf presence and product value.

CONCEPT

The dollar store product that I chose to rebrand and develop packaging for was a bonsai starter kit. I aimed to make the kit more fun and I wanted it to feel like a trendy novelty gift.

BRAINSTORMING

LOGO SKETCHES

COMPOSITIONAL THUMBNAILS

MECHANICAL DIELINE

PROMOTIONAL SOCIAL MEDIA

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